customer publications

Client: Prochem Europe
Project: Customer magazine

Peter Muir has extensive experience in producing internal and customer-facing publications on behalf of a wide range of clients including PriceWaterhouse, Avis, Canada Dry Rawlings and Gillette.

When cleaning products specialist Prochem sought a dedicated medium for expressing its news, Peter Muir Public Relations recommended a solution that complemented its ongoing media relations work with the B2B press.

The result - Cleaning Specialist - has been in publication for over a decade and has become sufficiently established in the professional cleaning marketplace to be perceived as a commercial title in its own right.

The magazine is a 16-page A4 colour glossy offering a combination of news about Prochem products and their applications.

You can request a copy here and read a digital copy here (Opens in new window)