Client: Prochem Europe
Project: Customer magazine
Peter Muir has extensive
experience in producing internal and customer-facing publications on
behalf of a wide range of clients including PriceWaterhouse, Avis,
Canada Dry Rawlings and Gillette.
When cleaning products
specialist Prochem sought a dedicated medium for expressing its news,
Peter Muir Public Relations recommended a solution that complemented its
ongoing media relations work with the B2B press.
The result - Cleaning
Specialist - has been in publication for over a decade and has become
sufficiently established in the professional cleaning marketplace to be
perceived as a commercial title in its own right.
The magazine is a 16-page
A4 colour glossy offering a combination of news about Prochem products
and their applications.
You can request a copy
and read a digital copy
(Opens in new window)