client news
(July 2009)
Da Sing 'upbeat' at Expo
Riva Schuh Garda
One of more than 1,000
companies showcasing latest offerings to over 10,000 visitors at June's
Expo Riva Schuh international trade fair for footwear in Italy, Da Sing
Shoes revealed improved turnover on the back of sustained investment in
manufacturing consolidation, in-house design resourcing, and the
introduction of accessories lines.
Despite difficult global
trading conditions, the Hong-Kong based company's results chimed with the
opinion of Roberto Pellegrini, president of Riva del Garda Fierecongressi
in his post-event summary: "From what we have seen over these four days,
we can say that the crisis has stimulated companies rather than slowing
them down.
"Many have invested more
than ever into their products and, while keeping prices low, presented a
high-fashion range. And this definitely proved to be a success factor".
Da Sing sources from its
factories in China on behalf of major retail groups, catalogue and online
retail customers throughout the UK, Ireland, Continental Europe,
Australia, South Africa and Canada.
Managing director David
Brook agreed that design innovation and a "flight to value" in the volume
market has proven a fillip in sales terms for the company.
"It's given us an edge," he
said. "Added investment in our own design resources brings improved
product knowledge and information together with more accurate catwalk and
foresight trends of exclusive benefit to our customer base.
"Our new bag offer has been
well received and is being improved during the coming twelve months. We
are also broadening our product sourcing within China, where we enjoy
exclusive and sustained trading partnerships with high quality producers.
"Expo Riva Schuh measures
the benefits of these initiatives. Despite a lower turnout this year from
regular attendees, particularly from the UK, we were delighted with the
quality of visitors to our stand and the level of enquiries," Brook
added.
"Sales are currently
seventy per cent up for the first half of this year and the signs for the
second half are highly encouraging."
Ends
Issued July 2009 on behalf
of Da Sing Shoes Ltd by
petermuir public relations
Whiteleaf Business Centre, Buckingham Industrial Park, Buckingham MK18
1TF, UK
tel 00 44 (0) 1296 715228 fax 00 44 (0)1296 715486
www.pmpr.info
Media contact: Peter Muir
tel + 44 (0) 1296 715228 email
dasing@pmpr.co.uk
ends
About Da Sing Shoes
Da Sing Shoes manages the shoe wear requirements of major retail groups,
catalogue and online retail customers. Manufacturing some of the finest
qualities in women?s, teens, and children?s shoes as well as accessories
takes place at the company?s factories in China.
Da Sing applies itself daily to attaining the best, up-to-the-minute
market intelligence on international shoe fashion, manufacture and
logistics.
It shares that intelligence with retail group clients to ensure that
their individual and collective needs are met with the optimum in bespoke
exclusive shoe wear design and sourcing.
This holistic approach to providing a direct, bespoke supply service
covering design, manufacture, quality control and shipping results in one
of the fastest, most reliable turnarounds from order to delivery
available on the world shoe market.
Customers include some of the most famous names in their respective
markets in the UK, Ireland, Continental Europe, Australia, South Africa
and Canada.
Da Sing Shoes prides itself on delivering top quality shoe solutions at
market-beating cost. In less than five years, Da Sing has increased its
offer from ladies casual shoes to dress, sports, canvas, beach and
leather ranges in ladies, teens and children?s sizes. The company has
also enjoying new success in the design and manufacture of fashion
accessories. Further information at
www.dasingshoes.co.uk
