news
Digital TV consultancy
hires Peter Muir Public Relations
Buckingham, UK: October 2008
Peter Muir Public Relations (pmpr) has been hired to develop revised
branding for Digital Technology Advisory Ltd (DTA) in addition to a new
online presence and a 2009 media relations programme.
DTA's core expertise lies within the Digital Terrestrial Television (DTV)
market and the forthcoming big switch technology providing a greater
number of TV channels with improved picture and sound quality, using
aerial broadcasts to a conventional antenna (or aerial) instead of a
satellite dish or cable connection, via a set top box.
DTA also fields expert knowledge of all existing platforms in addition to
how they, and converging and emerging technologies, will affect the
consumer.
More information on the future of how we watch, learn and are entertained
at www.dtaltd.co.uk
Ends
Issued October 2008 on behalf of DTVUK by pmpr
Media contact: Peter Muir
tel + 44 (0) 1296 715228 fax + 44 (0)1296 715486
Email dta@pmpr.co.uk
Training TV site hires
Peter Muir Public Relations
Buckingham, UK: January 2008
Peter Muir Public Relations (pmpr) has been hired by technology-enabled
learning and development desk-top solution Digital Training Videos (DTV)
- www.DTVuk.com
London-based DTV are
consulting pmpr over strategy consultancy and launch media relations.
DTV offers bite-sized videos (between eight to ten minutes long) with
downloadable support material and is available on licence packages or
pay-per-view pricing.
New content uploaded every month includes a main feature title, usually
relating to a current topic, with added location footage and specially
packaged with a longer running time.
Film formats include expert interviews, case studies, and drama-based
scene setting.
Users can view and select from an easily navigable topic library,
spanning personal and professional development, management, leadership,
coaching, communications, customer service, sales, teamwork and
sustainability.
A lively content mix includes how to compose and write professional
emails, becoming a better team member, handling your first day at work,
best sales practice, and how to make your office more environmentally
friendly.
Ends
Issued January 2008 on behalf of DTVUK by pmpr
Media contact: Peter Muir
tel + 44 (0) 1296 715228 fax + 44 (0)1296 715486
Email dtv@pmpr.co.uk
China shoe manufacturer
hires Peter Muir Public Relations
Buckingham, UK: May 2005
Hong Kong-based Da Sing Shoes has hired Peter Muir Public Relations (pmpr)
to provide marketing support services including brand identity, web
design/build and sales literature.
pmpr devised a brand identity for the company and designed and built
www.dasingshoes.com
Further work has been carried out on sales literature development.
One of the hidden gems behind some of the most successful brand names on
the market, Da Sing was founded in 2004 and enjoys an enviable pedigree
in designing and sourcing shoe wear to meet international and
market-specific fashion needs.
The company sources quality footwear from its factories in China on
behalf of major retail groups, catalogue and online retail customers
throughout the UK, Ireland, Continental Europe, Australia, South Africa
and Canada.
Ends
Issued May 2005 on behalf of Da Sing Shoes Ltd by pmpr
Media contact: Peter Muir
tel + 44 (0) 1296 715228 fax + 44 (0)1296 715486
Email dasing@pmpr.co.uk
Contact us to find out more.
