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PRodcasts
Next generation web
promises even smarter thinking technologies.
Web 3.0 browsers could act like personal assistants, learning what you
are interested in as you search and in the process sharpening up the
accuracy and appropriateness of its responses to your needs in the
future.
We should be able to carry
out natural language searches, search by image, or even take a virtual
walk inside a 3D version of the web.
We will be using images to
search for images, sound clips to look for other sound clips, and so on.
Windows at home or office
could open or close according to online weather forecasts, clothing
could be internet-enabled…
Most strikingly will be
convergence of media to a single intuitive screen-based technology in
the home, office, airport lounge, works canteen, pretty much everywhere.
A merging of web and TV,
for sure awaits; only the playing field will be very far from level.
Because, most web sites are static - and silent. It's not a thrilling
proposition and it's clear online has some serious catching up to do.
pmpr PRodcasts® invest B2B
sites with dynamic audio-visual content to:
meet 'n greet the
site visitor
keep him/her
coming back
It's devised to
personalize your service whilst reinforcing the messages conveyed in
the textual and graphic elements of the site.
It's professional-looking but inexpensive - less than one month's
fee charged by the average PR agency buys you a pmpr PRodcast® meet
'n greet from you to your customers.
And
there's more.
In
development: the 30-60 second pmpr PRodcast® newsdesk keeps sites
fresh and primed for revisiting by alerting customers to what's new
on the site. That way, your site is seen and heard to be refreshed.
Visitors will be rewarded by a more holistic experience than at
present - search engines search for audio-visual, too. So your
rankings will improve consequently.